Are you planning on attending this year’s largest hospitality technology exposition? After so many online functions and events, hoteliers from all over are overjoyed to attend HITEC 2021- September 27-30 at the Kay Bailey Hutchison Convention Center in Dallas, Texas.

ALICE will showcase our leading all-in-one hospitality operations platform that enables lean hotel teams to do their most impactful work in the most efficient way. Our team will host an in-person lounge (Booth #3811) for colleagues, clients, and friends to reconnect.

Make the most of your HITEC experience with ALICE! We are keeping it cool all week. Check out these can’t-miss events:

  • Ice Cream Social - Tuesday, Sept 28, 2-4pm CT

Who doesn’t love ice cream? Especially when the weather outside makes you melt! Cool off on Tuesday, September 28 at 2pm, Booth #3811, for a refreshing sweet treat. While enjoying your frozen dessert, you will have the opportunity to get to know some of our ALICE team and see our platform in action. Here at ALICE, anything is popsicle! No appointment required.

The ice cream social will be relaxing and educational, but the events don’t stop there. We promise you will be able to chill out on Tuesday evening at the coolest event of the week. From 4-7 pm, join us for an evening filled with food, drinks, and live entertainment at the Jaxon Beer Garden. RSVP required (for hoteliers only).

  • Margarita Bar - Wednesday, Sept 29, 2-4pm CT

Since HITEC 2021 will be held in warm & beautiful Dallas, there will be no forecast of ice and no need for salt on the roads - just in the drinks! Join us on the rocks for delicious margaritas Wednesday, September 29 at 2pm, Booth #3811. Trade mid-afternoon coffee for a drink with us! No appointment required.

  • Meet ALICE. Get a Free Chalice! - ALL DAY, Sept 28-30

Book a meeting at the ALICE booth and you will receive a delightful beverage container to help keep cool. Need to vent, brag, joke, or otherwise reflect on your hotel operations? Spend 15 minutes with us at Booth #3811 to chat about ways to conquer chaos with the right tools. 

ALICE’s all-in-one platform for Front of House, Housekeeping, and Maintenance features task management, real-time communication, and operational analytics to reduce the complexity and chaos of hotel operations - providing the transparency and flexibility needed to run efficiently. ALICE works with 2,500+ hotels and tens of thousands of staff across many of the world’s leading brands including Marriott International, Hilton Hotels & Resorts, Graduate Hotels, and Grupo Posadas.

Need more reasons to attend? Hear from Wendy Zapach, Senior Vice President of Sales, on Why Attending HITEC 2021 will be More Impactful.

Thirsty to learn more ALICE? Schedule a demo today or come visit us at HITEC 2021!